{"id":34153,"date":"2021-08-20T07:54:18","date_gmt":"2021-08-20T05:54:18","guid":{"rendered":"https:\/\/enreach.es\/blog\/per-que-les-empreses-implementen-solucions-de-contact-center-al-nuvol\/"},"modified":"2022-06-23T13:52:35","modified_gmt":"2022-06-23T13:52:35","slug":"per-que-les-empreses-implementen-solucions-de-contact-center-al-nuvol","status":"publish","type":"post","link":"https:\/\/enreach.es\/ca\/blog\/per-que-les-empreses-implementen-solucions-de-contact-center-al-nuvol\/","title":{"rendered":"Per qu\u00e8 les empreses implementen solucions de contact center al n\u00favol?"},"content":{"rendered":"<p>S\u2019espera que la demanda de solucions de contact center basades al n\u00favol augmenti en el propers anys, ja que ofereix beneficis com flexibilitat, escalabilitat i baix cost de configuraci\u00f3 i instal\u00b7laci\u00f3. Moltes de les empreses de totes les ind\u00fastries han adoptat el model de treball des de cada per salvaguardar el benestar dels empleats i mantenir l\u2019efici\u00e8ncia operativa, augmentant aix\u00ed la demanda de solucions basades al n\u00favol.<\/p>\n<h5><strong>Adopci\u00f3 creixent de tecnologies SMAC<\/strong><\/h5>\n<p>Els call center estan evolucionant r\u00e0pidament des de models primaris on les operacions s\u2019implementen en un sol canal fins a unitats multifunci\u00f3 multicanal per manejar la gesti\u00f3 de les relacions amb els clients.<\/p>\n<p>Els contact center de l\u2019era moderna administren trucades entrants i sortints, correus electr\u00f2nics, consultes web i xats en viu a tot el m\u00f3n. <strong>Per assolir millors resultats, les organitzacions implementen als seus call center amb tecnologies s\u00f2lides de xarxes socials, dispositius m\u00f2bils, an\u00e0lisis i n\u00favol (SMAC, en les seves sigles en angl\u00e8s)<\/strong>. Aquestes tecnologies permeten a les organitzacions estendre l\u2019agilitat de les seves operacions comercials a l\u2019abordar les prefer\u00e8ncies din\u00e0miques dels clients i la necessitat de coher\u00e8ncia multicanal.<\/p>\n<p>Els call center moderns es centren en proporcionar habilitats, com la comunicaci\u00f3 com a servei, les capacitats de les xarxes socials per gestionar consultes generades en elles, l\u2019acc\u00e9s a tel\u00e8fons intel\u00b7ligents per proporcionar als agents del contact center la informaci\u00f3 adequada en temps real i l\u2019habilitaci\u00f3 de <a href=\"https:\/\/www.masvoz.cat\/enreach-meetings\/\"><strong>videoconfer\u00e8ncies<\/strong><\/a> per participar en reunions, entre d\u2019altres.<\/p>\n<h5><strong>Beneficis de les solucions cloud<\/strong><\/h5>\n<p>La\u00a0<strong>major<\/strong>\u00a0<strong>fiabilitat<\/strong>,\u00a0<strong>flexibilitat<\/strong>,\u00a0<strong>escalabilitat<\/strong>\u00a0i<strong>\u00a0seguretat<\/strong>, juntament amb el notable <strong>estalvi de costos<\/strong>, s\u00f3n els grans beneficis que estan servint d\u2019atracci\u00f3 per a qu\u00e8 cada cop m\u00e9s empreses de qualsevol mida i qualsevol sector econ\u00f2mic optin per infraestructures de contact centers basats al n\u00favol. Per\u00f2, a m\u00e9s, aquests ofereixen una s\u00e8rie de <strong>beneficis estrat\u00e8gics <\/strong>que van m\u00e9s enll\u00e0:<\/p>\n<ul>\n<li><strong>Major\u00a0<\/strong><strong>agilitat empresarial<\/strong>, doncs el cloud facilita que les empreses reaccionin davant canvis geogr\u00e0fics de personal, etc.<\/li>\n<li><strong>Plans de preus m\u00e9s flexibles<\/strong>i creatius que responen a les necessitats de les empreses, redueixen els costos i estimulen l\u2019adopci\u00f3.<\/li>\n<li><strong>R\u00e0pida implantaci\u00f3<\/strong>, doncs no es precisa l\u2019adquisici\u00f3 de nous equips, sistemes ni instal\u00b7lacions.<\/li>\n<li><strong>Reducci\u00f3 dels costos de manteniment i gesti\u00f3<\/strong>; els recursos poden ser f\u00e0cilment reassignats a altres projectes.<\/li>\n<\/ul>\n<h5><strong>Valor afegit dels Cloud Contact Center<\/strong><\/h5>\n<p>Juntament amb els beneficis estrat\u00e8gics abans mencionats, l\u2019<a href=\"https:\/\/www.masvoz.cat\/cloud-contact-center\/\"><strong>adopci\u00f3 de solucions cloud<\/strong><\/a> aporta un <strong>valor afegit pels contact center de qualsevol empresa i sector<\/strong>, en tant que les noves tecnologies basades al n\u00favol faciliten les interaccions amb els clients, resultant m\u00e9s amigables, i m\u00e9s econ\u00f2miques, alhora que amb aix\u00f2 <strong>faciliten i impulsen una atenci\u00f3 al client que camina cap a la seva plena satisfacci\u00f3 i fidelitzaci\u00f3<\/strong>. I aix\u00f2 \u00e9s possible gr\u00e0cies a:<\/p>\n<ul>\n<li><strong>Experi\u00e8ncia omnicanal<\/strong>, capa\u00e7 de combinar tots els\u00a0<strong>canals de suport i comunicaci\u00f3<\/strong> en una experi\u00e8ncia perfecta pel client.<\/li>\n<li>Possibilitat d\u2019oferir <strong>suport 24\/7<\/strong>.<\/li>\n<li><a href=\"https:\/\/www.masvoz.cat\/productes\/cloud-contact-center\/integracio\/\"><strong>Integraci\u00f3 <\/strong><\/a>amb plataformes CRM de tercers.<\/li>\n<li><strong>Monitoritzaci\u00f3 en temps real<\/strong>del rendiment dels\u00a0<a href=\"https:\/\/www.masvoz.cat\/cloud-contact-center\/gestio-de-campanyes\/#menu-ayudamos\"><strong>agents<\/strong><\/a>.<\/li>\n<li><strong>Facilita i impulsa el treball remot<\/strong>, el que alhora redueix la taxa de desgast, augmenta la productivitat, redueix costos, i incrementa la satisfacci\u00f3 i retenci\u00f3 dels empleats.<\/li>\n<\/ul>\n<h5><strong>Proximitat agent-client i teletreball<\/strong><\/h5>\n<p>D\u2019altra banda, aquesta major\u00a0<strong>tend\u00e8ncia al <\/strong><a href=\"https:\/\/www.masvoz.cat\/solucions-per-teletreball\/\"><strong>teletreball<\/strong><\/a><strong> afavorida per la major adopci\u00f3 de solucions cloud<\/strong>, tamb\u00e9 est\u00e0 impulsant una nova definici\u00f3 de \u201ccentre de treball\u201d, i afavorint un apropament entre l\u2019agent i el client.<\/p>\n<p>En aquest sentit, cada cop s\u00f3n m\u00e9s les empreses que opten per la implantaci\u00f3 de\u00a0<strong>contact centers en m\u00faltiples ubicacions<\/strong>, encara que de forma moderada, doncs nombrosos estudis revelen que els clients es senten m\u00e9s c\u00f2modes i confien m\u00e9s en agents que s\u2019expressen i comporten d\u2019acord amb les mateixes o similars caracter\u00edstiques regionals.<\/p>\n<p>Aix\u00ed, aquest tamb\u00e9 \u00e9s un factor que millora substancialment l\u2019experi\u00e8ncia de client i que, per tant, serveix d\u2019<strong>est\u00edmul a l\u2019augment del treball remot<\/strong>. Tant \u00e9s aix\u00ed que s\u2019estima que durant el proper any, almenys una de cada quatre empreses comptar\u00e0 amb un considerable volum d\u2019empleats que desenvoluparan les seves tasques des de la dist\u00e0ncia.<\/p>\n<h5><strong>Cap a una experi\u00e8ncia de client m\u00e9s efica\u00e7 i eficient<\/strong><\/h5>\n<p>En conseq\u00fc\u00e8ncia, de tot l\u2019anterior podem deduir una clara tend\u00e8ncia dels\u00a0<strong>Cloud Contact Center<\/strong>\u00a0a aconseguir una\u00a0<strong>experi\u00e8ncia de client (CX) cada cop m\u00e9s efica\u00e7 i eficient<\/strong>, que desperti en ell un grau de satisfacci\u00f3 m\u00e0xim, i incrementi la seva fidelitat. Per a la consecuci\u00f3 d\u2019aquest ambici\u00f3s objectiu, els agents constitueixen la cara del negoci, per\u00f2 \u00e9s la tecnologia la que els permet arribar i mostrar-se als clients.<\/p>\n<p>Per tant, \u00e9s la tecnologia la que ajuda a l\u2019\u00e8xit, i \u00e9s per aix\u00f2 que els call center estan evolucionant de manera constant per crear una\u00a0experi\u00e8ncia de client\u00a0m\u00e9s eficient, m\u00e9s efica\u00e7 i, sobretot, centrada en el client.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>S\u2019espera que la demanda de solucions de contact center basades al n\u00favol augmenti en el propers anys, ja que ofereix beneficis com flexibilitat, escalabilitat i baix cost de configuraci\u00f3 i instal\u00b7laci\u00f3. Moltes de les empreses de totes les ind\u00fastries han adoptat el model de treball des de cada per salvaguardar el benestar dels empleats i&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/enreach.es\/ca\/blog\/per-que-les-empreses-implementen-solucions-de-contact-center-al-nuvol\/\" title=\"Read Per qu\u00e8 les empreses implementen solucions de contact center al n\u00favol?\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":34154,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[2144],"tags":[],"class_list":["post-34153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacions-al-nuvol"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Per qu\u00e8 les empreses implementen solucions de contact center al n\u00favol? - Enreach ES<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enreach.es\/blog\/por-que-las-empresas-implementan-soluciones-de-contact-center-en-la-nube\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Per qu\u00e8 les empreses implementen solucions de contact center al n\u00favol? - Enreach ES\" \/>\n<meta property=\"og:description\" content=\"S\u2019espera que la demanda de solucions de contact center basades al n\u00favol augmenti en el propers anys, ja que ofereix beneficis com flexibilitat, escalabilitat i baix cost de configuraci\u00f3 i instal\u00b7laci\u00f3. 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