{"id":34364,"date":"2022-05-10T08:11:21","date_gmt":"2022-05-10T06:11:21","guid":{"rendered":"https:\/\/enreach.es\/blog\/quins-son-els-beneficis-dimplementar-un-call-center-de-trucades-sortints-pel-creixement-empresarial\/"},"modified":"2022-06-23T13:53:03","modified_gmt":"2022-06-23T13:53:03","slug":"quins-son-els-beneficis-dimplementar-un-call-center-de-trucades-sortints-pel-creixement-empresarial","status":"publish","type":"post","link":"https:\/\/enreach.es\/ca\/blog\/quins-son-els-beneficis-dimplementar-un-call-center-de-trucades-sortints-pel-creixement-empresarial\/","title":{"rendered":"Quins s\u00f3n els beneficis d\u2019implementar un call center de trucades sortints pel creixement empresarial?"},"content":{"rendered":"

Un contact center dins de l\u2019organitzaci\u00f3 es divideix en dos serveis: atendre trucades entrants i emetre trucades sortints. En aquest post, ens centrarem en definir els beneficis d\u2019un call center de trucades sortints pel creixement empresarial.<\/p>\n

Qu\u00e8 \u00e9s un call center de trucades sortints?<\/strong><\/h5>\n

Un <\/strong>contact center<\/strong><\/a> de trucades sortints permet als agents fer trucades als clients o possibles clients d\u2019una organitzaci\u00f3<\/strong>. Aquestes activitats poden ser per a estudis de mercat, servei al client proactiu, vendes, recuperaci\u00f3 de deutes o d\u2019altres fins segons els requisits del negoci. En la majoria dels casos, els serveis d\u2019un call center de trucades sortints consisteixen en telecobrament, telem\u00e0rqueting, televenda, trucada de benvinguda, neteja de dades i enquestes per tel\u00e8fon<\/strong>.<\/p>\n

Quins s\u00f3n els beneficis d\u2019implementar un call center de trucades sortints pel creixement empresarial?<\/strong><\/h5>\n
1) Telecobrament<\/strong><\/h5>\n

La telecobrament<\/strong> \u00e9s un proc\u00e9s que consisteix en trucar als clients per contactar als deutors i cobrar deutes<\/strong>. Tamb\u00e9 es coneix com a trucades de recordatori als clients com una iniciativa de recuperaci\u00f3 de cr\u00e8dit per garantir el \u201cpagament a temps\u201d i reduir el risc de p\u00e8rdues als comptes per cobrar de les empreses.<\/p>\n

Alguns especialistes en m\u00e0rqueting han descobert que un esfor\u00e7 de telecobrament en lloc d\u2019una factura enviada per correu durant el cicle de facturaci\u00f3 normal \u00e9s un fort incentiu de pagament<\/strong>.<\/p>\n

2) Telem\u00e0rqueting<\/strong><\/h5>\n

El telem\u00e0rqueting o m\u00e0rqueting directe<\/strong><\/a> \u00e9s el proc\u00e9s de trobar nous clients o generar inter\u00e8s en una marca, producte o servei proporcionant la informaci\u00f3 directament als clients potencials per tel\u00e8fon<\/strong>. Els beneficis d\u2019implementar-lo es basen principalment en trobar noves oportunitats fent que el client potencial tingui curiositat pel producte o servei ofert. Per comptar amb serveis de m\u00e0rqueting directe s\u00f3n necessaris agents altament qualificats<\/strong>.<\/p>\n

3) Televendes<\/strong><\/h5>\n

Les vendes per tel\u00e8fon i el telem\u00e0rqueting poden semblar iguals, per\u00f2 no ho s\u00f3n. La principal difer\u00e8ncia entre aquests dos serveis \u00e9s el seu prop\u00f2sit<\/strong>. S\u00f3n activitats clarament diferents, encara que hi hagi molts que pensin el contrari.<\/p>\n

El telem\u00e0rqueting<\/strong> \u00e9s un servei que genera inter\u00e8s. \u00c9s una forma de realitzar m\u00e0rqueting directe que utilitza el tel\u00e8fon per arribar als consumidors, transmet missatges, informa, avalua comentaris, analitza i crea oportunitats, concerta cites, i pot arribar a produir vendes<\/strong>.<\/p>\n

\u00c9s considerat m\u00e0rqueting directe perqu\u00e8 l\u2019empresa es relaciona directament amb el client o consumidor final. En canvi, la televenda \u00e9s un servei que ven productes directament al client per tel\u00e8fon<\/strong>.<\/p>\n

4) Trucada de benvinguda<\/strong><\/h5>\n

La trucada de benvinguda<\/strong> \u00e9s un dels serveis del call center de trucades sortints que es converteix en la forma m\u00e9s efectiva de crear una relaci\u00f3 duradora amb els clients, especialment amb els nous<\/strong>.<\/p>\n

Aquest <\/strong>servei d\u2019outbound call center<\/strong><\/a> consisteix en oferir informaci\u00f3 sobre productes o marques, promoci\u00f3, i tamb\u00e9 sobre la pr\u00f2pia empresa als clients d\u2019una forma m\u00e9s personal quan hagin finalitzat la seva transacci\u00f3<\/strong>, de manera que s\u2019espera que l\u2019organitzaci\u00f3 sempre sigui capa\u00e7 de mantenir la confian\u00e7a i lleialtat del client.<\/p>\n

5) Neteja de dades<\/strong><\/h5>\n

La neteja de dades<\/strong> \u00e9s un enfocament estrat\u00e8gic per enriquir les dades comercials<\/strong> i obtenir una major qualitat. A l\u2019implementar aquest tipus de servei, les organitzacions poden seleccionar i eliminar dades err\u00f2nies, amb format incorrecte, duplicades o incompletes dins dels conjunts de dades<\/strong>.<\/p>\n

6) Enquestes telef\u00f2niques<\/strong><\/h5>\n

Es tracta d\u2019enquestes realitzades per agents d\u2019un contact center per tel\u00e8fon. Establir aquest servei dins d\u2019una empresa permet al client saber que l\u2019empresa es preocupa per escoltar els seus comentaris, necessitats i expectatives, de manera que una organitzaci\u00f3 pugui garantir la satisfacci\u00f3 del client o detectar possibles errors i corregir-los<\/strong>.<\/p>\n

En conclusi\u00f3, la implementaci\u00f3 de serveis d\u2019un call center de trucades sortints \u00e9s un enfocament estrat\u00e8gic per construir una reputaci\u00f3 positiva i donar suport el creixement del negoci<\/strong>. Donat que els serveis d\u2019aquest tipus de contact centers s\u00f3n crucials per a la continu\u00eftat del negoci; per aix\u00f2, les organitzacions han d\u2019establir una gesti\u00f3 confiable dels call center de trucades sortints<\/strong>.<\/p>\n

Les empreses poden subcontractar les activitats de call center sortints a un prove\u00efdor extern. Aix\u00ed, associar-se amb el <\/strong>prove\u00efdor adequat<\/strong><\/a> de subcontractaci\u00f3 de processos comercials ajudar\u00e0 a les empreses a tenir una administraci\u00f3 confiable del call center de trucades sortints amb el suport d\u2019experts i amb la tecnologia actualitzada per mantenir un avantatge competitiu al sector<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Un contact center dins de l\u2019organitzaci\u00f3 es divideix en dos serveis: atendre trucades entrants i emetre trucades sortints. En aquest post, ens centrarem en definir els beneficis d\u2019un call center de trucades sortints pel creixement empresarial. Qu\u00e8 \u00e9s un call center de trucades sortints? Un contact center de trucades sortints permet als agents fer trucades… Read more »<\/a><\/p>\n","protected":false},"author":1,"featured_media":34365,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[2145],"tags":[],"class_list":["post-34364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contact-center-intelligent"],"acf":[],"yoast_head":"\nQuins s\u00f3n els beneficis d\u2019implementar un call center de trucades sortints pel creixement empresarial? - Enreach ES<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enreach.es\/blog\/cuales-son-los-beneficios-de-implementar-un-call-center-de-llamadas-salientes-para-el-crecimiento-empresarial\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Quins s\u00f3n els beneficis d\u2019implementar un call center de trucades sortints pel creixement empresarial? - Enreach ES\" \/>\n<meta property=\"og:description\" content=\"Un contact center dins de l\u2019organitzaci\u00f3 es divideix en dos serveis: atendre trucades entrants i emetre trucades sortints. 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