This guide will help you understand what a softphone is, how it can benefit your organisation and what to consider when choosing the right solution for your team.

1. WHAT IS A SOFTPHONE

A softphone is a software application that enables you to make and receive telephone calls over the internet using VoIP technology (Voice over Internet Protocol). Unlike traditional desk phones that rely on physical lines, a softphone turns your computer, tablet or smartphone into a fully functional telephone handset.

There are mobile softphones for iPhone, Android and Windows Phone, as well as desktop versions for Mac, Windows and Linux.

Many softphones are free of charge or include telephony and virtual PBX such as Enreach Contact, the solution offered by the European operator Enreach.

Many softphones use the SIP protocol, which is compatible with the majority of VoIP providers.

2. BENEFITS OF USING A SOFTPHONE IN BUSINESS

• Reduced operating costs: Calls made over the internet lower traditional telephony charges, particularly beneficial for companies with distributed teams, as internal calls are free and national and international rates are more competitive compared to traditional telephony.
• Total flexibility: Your employees can work from any location while keeping the same business number and full access to corporate features.
• Integration with existing tools: Modern softphones connect directly with CRM systems, management platforms and other business applications you already use.
• Effortless scalability: Adding new users does not require additional hardware installation or complex contracts with traditional telecom providers.

3. ESSENTIAL FEATURES IN A BUSINESS SOFTPHONE

Below are the key features a softphone should include to ensure you won’t need to switch provider or app within a year just to meet the essential standards expected in 2026.

CORE FUNCTIONALITIES

• Advanced call management: call transfers, call hold, multi-party conferencing and call recording for monitoring and team training.
• Presence and availability: visual indicators showing each team member’s status, optimising call distribution and internal collaboration.
• Smart voicemail: automatic message transcription and email delivery, ensuring no important communication is missed.
• Internal chat and video calls: it is no longer common practice to use one app for calls and another for team messaging and video meetings. Communications are now unified within the softphone to reduce costs and streamline day-to-day operations.

RECOMMENDED INTEGRATIONS AND CAPABILITIES

• CRM integration: two-way synchronisation with Salesforce, HubSpot, Pipedrive and other customer management platforms, creating a complete interaction history.
• Microsoft Teams integration: telephony integration with Microsoft Teams, if already in use, to unify telephony and internal communication.
• Virtual PBX systems: compatibility with telephony infrastructures, enabling a gradual transition without disrupting operations.
• Analytics and reporting: detailed metrics on call volumes, response times and team performance to support continuous optimisation.

4. SOFTPHONE VS TRADITIONAL TELEPHONY: ADVANTAGES FOR SMEs

COST REDUCTION

• Lower initial investment: while traditional phone systems require hardware, installation and professional setup, a softphone can be deployed using your company’s existing equipment.
• Lower recurring costs: international and inter-office call charges are eliminated, replaced by a predictable monthly flat fee.
• Reduced maintenance: no need for specialised technicians for repairs or upgrades, significantly lowering support costs.

OPERATIONAL FLEXIBILITY

• Remote working by design: employees keep their business extension when working from home, satellite offices or during business travel.
  Instant scalability: adding new users takes minutes rather than weeks of planning and installation.
  Advanced features included: capabilities that require costly add-ons in traditional telephony are included by default or activated instantly via subscription, without the need to replace hardware.

SPECIFIC ADVANTAGES FOR THE EUROPEAN MARKET

• Simplified regulatory compliance: cloud-based solutions make it easier to comply with European telecommunications and data protection regulations.
• Multilingual support: having an interface and technical support available in local languages is essential for teams based across Europe.
• Optimised latency: European-based servers ensure superior call quality compared with solutions hosted on other continents.

5. HOW TO CHOOSE THE RIGHT SOFTPHONE FOR YOUR TEAM

ASSESSING YOUR BUSINESS NEEDS

• Team size and growth projections: consider not only your current situation but where you expect to be in 2–3 years. The best solutions scale with you without penalties.
• Communication patterns: analyse whether your team mainly makes local, national or international calls. Some providers offer specialised tariffs depending on usage profiles.
• Team’s technical capability: honestly assess your employees’ technical skills. The best solutions are powerful yet intuitive.

KEY SELECTION CRITERIA

• Guaranteed call quality: look for providers offering specific SLAs covering voice quality and service availability.
• Accessible technical support: prioritise companies that provide support in your language and time zone, with technicians who understand the European business landscape.
• Transparent pricing: avoid providers with hidden costs or overly complex pricing structures. Billing should be clear and predictable.
• No-obligation trial: the best solutions offer genuine trial periods — not limited demos — so you can properly assess the impact on your daily operations.

KEY QUESTIONS TO ASK PROVIDERS

• Where are your servers located and how do you ensure GDPR compliance?
• What level of technical support is included in the base price?
• How do you manage integrations with our existing systems?
• What is your policy regarding updates and new features?
• Do you provide training for our team during implementation?

6. ESSENTIAL TECHNICAL SET-UP FOR USING SOFTPHONES

Below are the minimum requirements any business needs in order to successfully use VoIP via softphones:

• Network quality: ensure your internet connection provides sufficient bandwidth and low latency. A high-quality call requires approximately 100 kbps per simultaneous conversation.
• Appropriate equipment: invest in professional headsets with noise cancellation. Audio quality directly impacts your customers’ perception of professionalism.
• Firewall configuration: work with your softphone provider to correctly configure the necessary network ports for using IP telephony without compromising security.

9. BEST PAID SOFTPHONES

ENREACH CONTACT

Enreach Contact is the softphone available for Android, iPhone, desktop and browser (webRTC) that includes, in addition to all telephony features (calls, transfers, presence indicators), internal chat and video calls.

The price of Enreach Contact always includes telephony and a virtual PBX, allowing you to port your lines to reduce costs and benefit from a fully unified service delivered by a specialised operator.

It is worth noting that, in addition to offering the most comprehensive feature set (internal communication + telephony), there is no need to configure SIP accounts individually for each employee, as is the case with Zoiper. Configuration is extremely simple: each user simply enters their username and password to get started.

10. DISADVANTAGES OF USING A SOFTPHONE

• It must be installed on each computer and configured individually. If your company only has two employees this may not be an issue, but even so, using a webphone is often easier. A webphone performs the same function as a softphone but requires no installation or configuration: simply access it via a web browser (Chrome, Firefox, etc.) with your username and password and you’re ready to go.
• When used on mobile devices, the line may drop and calls can be missed. A softphone works very well for making calls, as opening the app forces it to reconnect. However, when running in the background, it may occasionally lose connection and incoming calls can be missed. This happens regardless of the provider. Increasing the reconnection frequency can reduce the issue, but occasional line drops may still occur. If full mobility is essential, the best solution is to use mobile lines integrated with your PBX, thereby avoiding missed calls.

La entrada What is a softphone? All you need to know se publicó primero en Enreach ES.

4 ESSENTIAL FEATURES IN A BUSINESS MOBILE PHONE

1. INTEGRATION WITH A CLOUD PBX

Integration with a cloud PBX means that the mobile phone works exactly like the office desk phone. Even when employees are out of the office, calls reach their mobile as if they were sitting at their desk.
In practice, this allows teams to answer calls to the company’s landline or 900 number from anywhere, transfer calls to colleagues, or receive them even when they are not physically in the office. It is a key feature for companies operating in a hybrid working environment.

2. AUTOMATIC CALL SUMMARIES

Automatic call summaries help ensure that nothing discussed during a call is forgotten. When a call ends, a short text is generated with the key points of the conversation and sent directly to your email.
This feature is particularly useful when handling a high volume of calls or when several people speak with the same client. Instead of taking notes or listening to recordings, it is enough to read the summary to quickly recall what was discussed and where the conversation left off.

3. ACTION ITEMS AND REMINDERS

With this feature, the system detects which tasks have been agreed during the call. If something like “I’ll send you the quote” or “I’ll call you tomorrow” is mentioned during the conversation, the system identifies it automatically.
In addition, this information can be configured to appear immediately after the call, be sent directly by email, or even be added automatically to the calendar.
Some examples of action items the system could remind you to complete after a call include:

• Sending information or documentation to the client
• Returning a call on a specific date
• Preparing a proposal or quote
• Informing another colleague
• Logging a sales opportunity

4. CRM INTEGRATION

Business mobile phones also integrate with the company’s CRM. This allows calls and the automatically generated summaries to be logged directly in the customer record, ensuring full traceability of every interaction.

TURN YOUR MOBILE PHONE INTO A TRUE BUSINESS TOOL

Having a mobile service designed exclusively for businesses makes it possible to work with greater control, provide better customer service and avoid missing opportunities due to poor communication management. Choosing a professional solution makes a real difference in the day-to-day running of the business.
Discover our business-only mobile telephony and prepare your company for the challenges of 2026. Call 900 670 750 to receive personalised advice from one of our experts, or complete the form below and we will get in touch with you.

REQUEST INFORMATION ABOUT BUSINESS MOBILE PHONES

La entrada 4 mobile features that your business device must have in 2026 se publicó primero en Enreach ES.

If you’re starting a new business or looking to expand, you’ve come to the right place. The day you open the doors (figuratively or otherwise) to your business, you’ll need a new phone number.

Why do you need a business phone number?

It may come as a surprise in the face of email, SMS, WhatsApp and web chat, but the telephone is still the most common method of contact for businesses. So, it’s vital that you have one!

As well as being the most widely used contact channel, advanced phone systems allow you to:

• Enhance your brand image. When people dial your number, what do you want them to hear first? Probably not a ring tone. With advanced telephony, you can set up music and welcome messages to greet people at the other end of the line.
• Enhance your user experience. Among all the advanced features, you’ll probably love automatic call forwarding and integration with external programs such as CRMs to automatically update your database.
• Improve the customer or supplier experience. They’ll notice too, because one of the features of advanced systems is the ability to program automated assistants to handle calls outside of office hours.

Now that you know why you need a business phone, let’s get on with it! While getting a business phone number is relatively straightforward, there are a few things to consider.

How do I get a business phone number?

To get a business phone number, you need a telecommunications provider. We recommend that you look for providers who specialise in serving businesses. They will be best placed to guide you through the process.

As there are many providers, one way to narrow down the options is to focus on call quality and the features associated with the phone line.

Most businesses will need at least the following features: scheduling of out-of-office messages when the office is closed, welcome messages (as mentioned above) and voicemail to email, which allows you to receive transcribed voice messages to your email address.

In addition to these and many other features, we offer our phone lines with a basic virtual switchboard service, allowing you to efficiently manage calls, configure menu options, redirect calls to different departments and maintain total control over your company’s telephone communications.

If you need a phone number for customer service, we also have customer service software that allows you to manage calls, emails, SMS, WhatsApps and web chats from a single programme.

Once you’ve chosen your business telecoms provider, it’s important to understand the different types of numbers available to help you choose the one that’s right for you.

Types of business numbers

Broadly speaking, there are four main families of business numbers: geographical or local numbers, 900 or toll free numbers, 901 or shared costs numbers, and 902 numbers, which have no cost for you.

Here’s more information about each of them:

1) Geographical numbers

What they are: Geographical numbers are local numbers, both national and international.

Features: They allow you to have a local number from anywhere in the world without the need for a physical office in that country.

Advantages: They give callers a sense of proximity and trust as they recognise the area code of their region.

Disadvantages: They are an additional cost to your business.

2) 900 lines

What they are: 900 numbers are known as toll-free numbers for customers.

Features: They are mandatory for all basic service companies (water, electricity, gas, etc.) and most companies with customer service departments almost always use them.

Advantages: They give callers confidence that the call won’t cost them anything.

Disadvantages: We’re not aware of any disadvantages.

3) 901 Lines

What they are: These are national shared cost numbers, meaning that the caller and receiver share the cost of the call.

Features: They are accessible from all over Spain, which can be useful if your company has customers or branches in different regions.

Advantages: As they are cost shared, you can generate revenue from calls made by your customers or suppliers.

Disadvantages: Customers may find them expensive and avoid using them.

4) 902 lines

What they are: These are national numbers where the caller pays the full cost of the call.

Features: Like 901, they are accessible from all over Spain. However, the caller’s charges are much higher.

Advantages: You don’t pay a penny for the calls you make or receive.

Disadvantages: You can’t use them for customer service, and if you do, you have to provide another free alternative number, such as a 900.

How to choose the best phone number for your business

The following questions will help you choose from the many types of business phone numbers available:

What image do you want to project?

• Local and accessible company. If you want to convey an image of closeness and familiarity, geographical or local numbers are your allies.
• Large and accessible company. If you want to position yourself as a large but accessible company, 900 numbers are perfect.
• Large company with limited reachability. If you want to position yourself as a large company and limit the number of incoming calls, both 901 and 902 will do the trick.

It’s also possible to use a combination of numbers. For example, if you’re running a specific advertising campaign in a particular city, it’s worth having a geographical business number to get more calls.

What’s your budget?

Price is usually the deciding factor. Aim to invest in numbers that are useful to you and don’t spend a fortune on something you don’t need.

If you’re unsure about the business numbers you need, our team of experts are always on hand to help you choose the best option for your business. Contact them on 900 670 750 or use the chat below.

La entrada How to get a business phone number for your company se publicó primero en Enreach ES.

In practical terms, this means that some providers who previously offered external calling without an official Microsoft Phone System licence will need to modify their service or increase costs.

If your company uses Enreach Contact for Teams, there’s no need to worry: our calls, transfers and virtual switchboard will continue working just as they do today.

“All our telephony services for Teams will keep running smoothly, as our integrations don’t rely on the technical components Microsoft is planning to block.”

Jorge García, Product Director at Enreach

WHAT’S CHANGING IN TEAMS

From 30 September 2025, Microsoft will no longer allow some third-party applications to automatically transfer calls or add participants to calls unless a Phone System licence is in place.

Manual transfers and direct calls (Teams to Teams) will continue to work as normal.

WHY ENREACH ISN’T AFFECTED

Because our telephony solution doesn’t rely on the “technical shortcuts” that Microsoft is set to block.

As a Gold Partner, we always develop directly within the platform, ensuring your business has a stable, future-ready solution.

SOLUTIONS THAT WILL BE AFFECTED

If your company is using alternative integrations to manage calls in Teams without a Phone System licence, the following features will no longer be available:

1. Call transfers initiated by a bot hosted in a third-party app within Teams.
2. Adding participants to an external (PSTN) call via a bot hosted in a third-party app within Teams.
3. Any automation that uses the ‘transfer‘ or ‘addParticipant‘ APIs.

Manual transfers and participant additions made by users will continue to function as usual. These changes only affect bot-initiated features.

SOLUTIONS THAT WON’T BE AFFECTED

Alongside our telephony solution for Teams, the following services will not be impacted:

1. Third-party applications built on alternative technologies. Solutions that don’t rely on Graph bots or the ‘transfer‘ or ‘addParticipant‘ APIs (e.g. integrations with Azure Communication Services) can continue offering external calling without a Phone System licence.
2. Internal calls (Teams to Teams).
3. External calls using a Phone System licence.
4. Call transfers manually initiated by a user (human).
5. Adding new participants to PSTN calls manually by a user (human).

RECOMMENDATIONS IF YOUR COMPANY IS AFFECTED BY THESE CHANGES IN TEAMS

We recommend contacting your current service provider to check whether any of the features you rely on will no longer be supported after 30 September 2025.

Or if you prefer, you can explore our virtual switchboard integration for Teams. As business telecoms operators, we offer a full end-to-end solution: telephone numbers (0800, national and international) and full PBX integration within Teams.

Get in touch by calling 900 670 750, messaging us on WhatsApp, or filling in this form.

La entrada Enreach telephony solutions will not be affected by the immediate changes in Microsoft Teams se publicó primero en Enreach ES.

These calls are packed with valuable insights for logistics companies, but unless the driver reports them, the details are lost — along with the opportunity to optimise routes, anticipate issues, and gain real visibility into what’s happening beyond the office walls.

Luckily, artificial intelligence is now integrated into mobile telephony, enabling every call to be transcribed, analysed, and stored directly in your ERP system.

If this idea excites you as much as it does us, keep reading — the good news is just getting started.

MOBILE TELEPHONY WITH AI TO UNCOVER WHAT’S REALLY HAPPENING ON THE LAST MILE

It’s now possible to embed artificial intelligence directly into delivery staff’s mobile devices via a SIM card.

As there’s no need for external apps, any smartphone can be used — with zero setup and no need for manual activation.

Whenever a driver makes or receives a call, AI kicks in automatically. It identifies whether it’s a work-related call and, if so, analyses the conversation before sending a record to your ERP: complete with a title, summary and, if enabled, the recording.

The result? Better operational visibility, without adding to your team’s workload.

SMART MOBILE BENEFITS FOR TRANSPORT AND LOGISTICS COMPANIES

1. IDENTIFY THE MOST COMMON DELIVERY ISSUES

With automatic call summaries, companies can spot patterns: failed deliveries due to wrong addresses, tricky time slots, customer no-shows, and more.

This insight makes it easier to make data-driven decisions.

2. KNOW WHAT GETS SOLVED OVER THE PHONE – AND WHAT DOESN’T

Call analysis helps identify which issues are usually resolved in a conversation (like leaving a parcel at a drop-off point) and which ones need follow-up.

This helps create better processes and shorter resolution times.

3. STAY ON TOP OF THE COMMITMENTS DRIVERS MAKE

If a new delivery time or location is agreed during a call — or the customer asks to leave the parcel with a neighbour — that information is automatically logged, with no need for the driver to report it.

That means office and operations teams can track changes in real time without disrupting the route.

4. OPTIMISE ROUTES, PROCESSES AND DRIVER-OFFICE COMMUNICATION

With all data centralised and summarised in the ERP, it’s easier to identify friction points, fine-tune operations, and make improvements without relying on memory or availability.

5. PROVIDE CONTEXT AND TRACEABILITY FOR CUSTOMER CLAIMS

If enabled, call recordings or automatic summaries can clarify misunderstandings, support complaint handling, or even serve as legal evidence — all while remaining fully GDPR compliant by informing customers that the call is being recorded.

6. REDUCE ADMINISTRATIVE BURDEN FOR DRIVERS

With AI automatically logging all work-related mobile calls, drivers can focus on completing their routes without needing to escalate minor issues.

PROTECTING DRIVER PRIVACY

The AI behind Smart Mobile includes double protection to ensure personal calls aren’t analysed or recorded. In logistics, some drivers use their personal phones, while others may still receive urgent personal calls on their work device.

Whichever the case, we’ve developed a system to ensure these calls aren’t recorded, transcribed, or stored in the ERP.

The solution uses context detection at the start of each call. If it detects that the conversation is personal, the process stops immediately.

Additionally, each driver can provide a list of excluded numbers for extra peace of mind.

WANT TO KNOW MORE ABOUT SMART MOBILE FOR YOUR TRANSPORT OR LOGISTICS CENTRE?

Our team of experts is always here to listen and support you. Call us on 900 670 750, message us on WhatsApp, or fill in this form:

La entrada AI mobile for logistics: never miss what drivers and customers say se publicó primero en Enreach ES.

The arrival of artificial intelligence in mobile telephony opens up a brand-new opportunity to use these devices in full compliance with current regulations and, most importantly: enhancing the experience of both customers and sales teams.

Let’s take a closer look.

WHAT DOES THE CALL RECORDING REGULATION ACTUALLY REQUIRE?

All firms providing investment services operating in Spain must comply with regulations from the Spanish National Securities Market Commission (CNMV) and the Spanish Data Protection Agency (AEPD).

MIFID II: EVERY CONVERSATION LEADING TO A TRANSACTION MUST BE RECORDED

MiFID II requires firms to record any conversation that could lead to a financial decision, even if the transaction is never completed. This includes:

• Product or portfolio advice.
• Commercial information that may influence the client’s decision.
• Communications concerning terms, amendments or follow‑up of transactions already underway.

And it doesn’t matter whether that conversation happens via landline, mobile phone or video call: every channel counts.

GDPR AND LOPDGDD: CONSENT AND RECORD RETENTION

In addition, data protection regulations mandate that processing these recordings must meet key principles:

• Inform the user before recording begins (for example, via a pre‑call announcement).
• Store the recording securely for at least five years (or longer if required by the CNMV).
• Restrict and audit access to the recordings, ensuring traceability and confidentiality.

The challenge is meeting all of this without compromising the customer experience or infringing on employee rights, something that many traditional solutions fail to do effectively.

WHAT HAPPENS IF YOU FAIL TO COMPLY?

Failure to record calls when required can lead to serious consequences:

• Fines of up to €5 million from the CNMV.
• Penalties of up to €20 million or 4% of global turnover for GDPR breaches.
• Inability to defend the bank in complaints if there’s no verifiable record of the call.
• And, above all, a loss of trust, both internally and externally.

CURRENT CHALLENGES IN MOBILE CALL RECORDING

Given the severity of the fines and legal liabilities, financial institutions scrutinise closely which devices are used for these calls—and mobile phones raise technological hurdles:

1. IMPOSSIBILITY OF USING PERSONAL MOBILES

The most common practice is to provide company phones to staff. This allows control of the environment and ensures calls are properly recorded, but also incurs:

• High hardware and maintenance costs.
• Managing multiple lines and devices.
• Duplicating devices (personal vs professional).

2. LIMITATIONS OF EXTERNAL APPS

Some organisations have tried to tackle the issue using mobile recording apps, but these come with serious drawbacks:

• On iOS, recording apps are restricted by the operating system itself.
• On Android, functionality depends on OS version and granted permissions.
• They often fail to meet the required standards of integrity, secure storage and traceability mandated by MiFID II.
• They can be easily uninstalled or tampered with by the user.
• They rely on manual activation, so calls may go unrecorded if forgotten.

3. MANUAL ANNOUNCEMENTS

In some firms, the legal warning about call recording is issued manually by the adviser once the call has begun. This creates several issues:

• During the playback of the announcement, neither party can be heard.
• As the conversation has already started, some content may not be legally covered.
• This results in an artificial, non‑fluid experience for both customer and adviser.

This stems from a lack of a solution designed by experts who understand both regulatory requirements and real banking workflows.

4. INTERDEPARTMENTAL MISALIGNMENTS

Rolling out a solution that works organisation‑wide is far from straightforward. Each department has its own priorities:

• Compliance needs traceability, legality and audit capability.
• IT demands stability, security and seamless integration.
• Sales teams seek agility, mobility and a friction‑free experience.

REGULATORY COMPLIANCE WITH SMART MOBILE

To prevent recordings from being missed simply because the record button wasn’t pressed, one option increasingly adopted is the use of mobile lines with native call‑recording built‑in.

One of the very few (if not the only) providers in Spain offering this is Enreach with their Smart Mobile mobile lines, which allow all incoming and outgoing calls to be recorded without installing external apps or worrying about the device’s operating system.

The artificial intelligence is built directly into the SIM card, and once linked to the device, all corporate calls are automatically recorded and transcribed.

AN INTELLIGENT SIM THAT RECORDS WHAT YOU NEED

Each Smart Mobile SIM card includes AI that:

• Automatically detects professional calls.
• Automatically triggers recording without user intervention or external apps.
• Filters out and excludes personal calls, thus safeguarding employee privacy.

Everything is managed at SIM level, so it doesn’t matter whether the device is personal or company‑owned: the control lies with the SIM, not the phone.

INTEGRATING RECORDINGS INTO THE BANK’S CRM

The recordings from Smart Mobile are sent directly into the organisation’s corporate CRM for storage, review and traceability:

• Each recording is automatically linked to the client’s record within the CRM.
• An automatic title and summary are provided, enabling content review without playback.
• The recording is securely housed within the bank’s CRM environment, under its own data security and retention policies.

TOTAL TRACEABILITY OF CONVERSATIONS

All business-related calls made via mobile devices are recorded, categorised and automatically linked to the client’s CRM entry. This allows us to:

• Centralise all information in a single, familiar environment.
• Quickly retrieve any call, without jumping between different tools.
• Instantly review what was said and when.
• And if an audit or complaint arises, the compliance team can access everything needed seamlessly.

ADDITIONAL BENEFITS OF SMART MOBILE FOR BANKING

In addition to meeting industry regulations and working with any smartphone, Smart Mobile offers many extra advantages for financial organisations:

1. RECEIVE A TITLE AND SUMMARY FOR EVERY MOBILE CALL

At the end of each recorded call, the AI generates:

• A descriptive title summarising the conversation.
• An automatic summary that gives you an overview of the conversation without having to listen.

This saves time from listening to a full recording when you only need a general idea.

2. RECEIVE A LIST OF ACTIONS ARISING FROM THE CALL

The AI in Smart Mobile also recognises commitments made during the call and sends them directly to the manager’s email:

• Agreed actions with the client.
• Dates, products or terms mentioned.
• Pending tasks for follow‑up.

This prevents important details from slipping through, eliminates the manual note‑taking or CRM entry, and reduces the risk of errors or misunderstandings with the client.

3. MULTIPLY SALES TEAM EFFICIENCY

By automating the operational aspects of mobile call management, account managers:

• Spend less time on administrative tasks.
• Remember all the details of a conversation without needing to take notes.
• Follow up clients more effectively.

All of this happens without having to take notes, boot up a PC—ultimately, without disrupting their workflow.

HOW WE PROTECT EMPLOYEE PRIVACY

Whether users use a personal or company‑issued handset, it’s common to receive personal calls. That’s why Smart Mobile includes two safety filters to avoid recording or transcribing these calls:

1. GENERATIVE AI CONTEXTUAL FILTER

During the first few minutes of each call, our AI analyses the content to detect whether it’s related to banking activity.

• If no keywords linked to products, services, clients or financial processes appear, the call is not recorded, not transcribed and not logged in the CRM.

2. CUSTOM EXCLUSION LIST

Each user can provide a list of contacts or numbers to exclude (e.g. family, healthcare providers, etc.).

Calls from those numbers are automatically excluded from the recording system by default.

This avoids storing information unrelated to professional activity.

LEARN ABOUT SMART MOBILE FOR YOUR BANK

Our team of experts is always ready to listen and advise. Call us on 900 670 750, drop us a WhatsApp message, or fill in this form:

La entrada Mobile call recording in banking: Security and MiFID II compliance se publicó primero en Enreach ES.

Once the call ends, the data gets scattered between the agent’s memory and their notepad.

Only the agent knows what was said.

Smart Mobile brings artificial intelligence directly to your team’s mobile phones, automatically and securely capturing the key details of every business conversation.

SMART MOBILE BENEFITS FOR THE REAL ESTATE SECTOR

1. KNOW WHAT’S BEING SAID IN PROSPECTING CALLS

Some of the most important calls for your business are those where agents are sourcing new properties. The first contact is almost always made by phone—it’s more effective and more professional than an email or social media message.

The issue? Agents usually make those calls from their personal mobiles for convenience and flexibility. Until now, estate agencies have had no way to track what was discussed:

• Property details
• The reason for the sale
• Outstanding charges on the home or community (e.g., repairs, damp issues, etc.)
• The owner’s willingness to negotiate or manage the sale
• The timeline for completion

Thanks to AI-powered business mobile from Smart Mobile, all this information can be automatically saved to your CRM—right in the property owner’s profile.

Beyond centralising your data and keeping a clear record of all properties, it also empowers your marketing team to create much more targeted and effective email or social media campaigns.

2. KEEP TRACK OF EVERY SALES PROCESS

As your agency grows, it gets harder to keep everyone on the same page. With limited time for internal meetings and incomplete CRMs, agility suffers.

With Smart Mobile, every call is logged with a summary and a title. You can instantly check the status of any deal—no need to chase the agent.

3. IMPROVE ACTIVE LISTENING. CLOSE MORE DEALS.

According to Harvard Business Review, over 90% of employees say that automating processes improves their productivity.

When your agents don’t have to worry about taking notes or updating the CRM manually, they can fully focus on listening, advising, and selling.

4. KEEP AGENTS ORGANISED AND ON TRACK

After each call, Smart Mobile sends the agent an email summary with all the commitments made during the conversation: send documents, update listings, prepare offers…

A follow-up system that boosts personal organisation and reduces errors.

5. FREE UP TIME FOR HIGH-IMPACT TASKS

Your team could be losing up to one third of their day on admin tasks. Delegating those tasks to AI gives them back valuable time for more strategic work: arranging viewings, securing new listings, or staying up to date with industry regulations.

THE BEST OF SMART MOBILE FOR YOUR ESTATE AGENCY

Our AI doesn’t just give you full traceability of business calls made on your team’s mobiles—it does it without requiring them to download an app, and while protecting their privacy during personal calls.

1. NO APPS. NO SETUP REQUIRED.

To keep it simple and scalable, Smart Mobile is embedded in our business SIM cards. Once inserted in the phone, the AI activates automatically to: analyse the call, create a summary and title, upload it to the CRM, and send the follow-up list to the agent’s email.

2. RESPECTING AGENTS’ PRIVACY

Our AI is trained to detect the context of the call and stop transcribing if it’s personal. On top of that, agents can create a blocked number list to further ensure their privacy.

START UNLOCKING THE INSIGHT HIDDEN IN EVERY CALL

In today’s data-driven world, you can’t afford to lose visibility just because a call happens on a mobile.

Activate Smart Mobile and start capturing the value of every business call.

La entrada Why is AI-powered mobile telephony a game changer for real estate se publicó primero en Enreach ES.

Now that we’re using our personal mobiles for work, especially outside office hours, conversations with prospects, clients, and suppliers are taking place in environments with zero traceability.

Imagine the first call between a potential customer and your company is made on a mobile phone. The sales representative who answers it may not take note of the customer’s needs due to a lack of time or simply out of habit. Could this affect your business? Absolutely.

Thousands of business calls are made on mobiles every day. If what’s discussed isn’t recorded, it’s easily forgotten. Even if it is written down somewhere — on paper or digitally — only the person who wrote it has access to it.

This makes it harder for a colleague to follow up on a lead while someone is on holiday, and it also forces the customer to repeat themselves. In those crucial first conversations, when trust and brand recognition are still being established, first impressions really do count.

According to a Salesforce report, 57% of professionals feel they lose critical information in every business call.

Losing visibility of a business call doesn’t just affect your team or sales; it impacts departments such as marketing, product and customer service.

As in the film ‘The Butterfly Effect’, seemingly small decisions, such as not taking notes after a call, can have a surprisingly large impact.

To help companies gain full visibility of every business-related call, we have launched Smart Mobile: the world’s first mobile phone plan with built-in artificial intelligence that automatically analyses and summarises your calls.

SMART MOBILE BY ENREACH IS REDEFINING MOBILE TELEPHONY FOR BUSINESS

Can you believe that business mobile plans haven’t changed much since the ’80s? Until now, they’ve always been the same: unlimited calls, text messages, data and roaming.

We firmly believe that your business deserves better.

That’s why we created Smart Mobile: a solution that builds AI directly into the SIM card. The result? You can enjoy powerful features straight away:

1. AUTOMATIC CALL RECORDING

This is perfect for banks, for example, where calls must be recorded by law. Now, they can remain compliant even when using a mobile phone.

With Smart Mobile, your teams can make and receive business calls on their smartphones, safe in the knowledge that every conversation is automatically recorded and uploaded to your CRM. If the call involves an existing lead or customer, the recording is attached directly to their profile.

2. AUTOMATIC TITLES AND SUMMARIES

Our AI transcribes the call in real time and generates a title and summary automatically once it ends. Both are sent straight to your CRM and are linked to the relevant customer or lead.

This means professionals don’t have to waste time taking notes or performing repetitive administrative tasks that, according to a McKinsey study, account for 30% of our working day.

3. TASK AND ACTION DETECTION

In addition to generating titles and summaries from the call transcript, Smart Mobile also analyses the conversation to extract any action points.

For example, if the sales representative agrees to send an offer by email and arrange a meeting before the end of the week, this information is extracted and recorded.

Our AI will create a list of these tasks and email them to the professional, ensuring that nothing is forgotten.

4. CALL EVENT NOTIFICATIONS

Our AI-powered mobile solution can integrate with any external system and send —via API or web service— three key call events:

Our AI-powered mobile solution can integrate with any external system and send three key call events via API or web service:

• When the call starts (i.e. when the ringing begins).
• When the call is answered, marking the true start of the conversation.
• When the call ends, i.e. when the phone is hung up.

THE BEST OF SMART MOBILE BY ENREACH

Our AI-powered mobile solution is designed to suit the way businesses and professionals work today.

1. NO NEED TO INSTALL ANY APPS

Although there are apps that let you record calls or use speech analytics, it’s often not possible to install apps on devices, especially personal smartphones.

That’s why we’ve embedded AI directly into our SIM cards. As soon as the phone is connected, every business call can be recorded and/or transcribed, and the data sent straight to the CRM.

2. PRIVACY GUARANTEED

It’s common for professionals to use their personal phones for work calls, particularly outside of normal working hours. However, the reverse is also true: some people receive personal calls on their work mobiles. Either way, these situations make it difficult to record and analyse calls without breaching privacy.

That’s why we’ve designed Smart Mobile with two complementary layers of protection.

• A configurable exclusion list: you can define which numbers are automatically excluded from recording or transcription.
• Smart personal call detection: if the AI detects early on that the call isn’t work-related, it automatically stops recording.

This means professionals can use the same device for work and personal matters with peace of mind, safe in the knowledge that only business calls will be analysed. All of this is done in compliance with GDPR, including notifying the caller that the conversation may be recorded.

SMART MOBILE BY ENREACH MEETS THE NEEDS OF EVERY INDUSTRY

We developed this solution with the real needs of sectors such as real estate, banking, recruitment agencies, logistics, consultancies, and technical support in mind.

1. SMART MOBILE FOR REAL ESTATE

Home hunters typically browse a website, leave their contact details and wait for an agent to call them back. Everything discussed during that call could provide valuable insight to help close the deal.

• Which area they prefer
• Desired square footage
• Number of bedrooms
• Whether they have pets or not
• Ideal price range

Rather than trying to remember everything or taking notes, professionals can focus on actively listening and being present during the call.

2. SMART MOBILE FOR FINANCIAL SERVICES

Banks are required to record all conversations, regardless of the device used. That’s why a solution like Smart Mobile, which enables calls to be recorded and logged even on mobiles, opens the door to more flexible ways of working.

3. SMART MOBILE FOR RECRUITMENT AGENCIES

Recruitment professionals spend much of their day on the phone talking to candidates, partner companies and employees, often using their personal mobile phone.

With Smart Mobile, nothing gets lost. All commitments made during the call are summarised and sent straight to the professional’s inbox.

• Call the candidate tomorrow
• Send the contract before the end of the day
• Check terms with finance
• Book a follow-up interview with the Team Lead

4. SMART MOBILE FOR LOGISTICS COMPANIES

Delivery drivers spend their day on the road and are often the only people who have direct contact with the end customer. They’re the ones who call if an address is wrong, no one is home, or there is a delivery issue.

The information shared during these calls is incredibly useful, not only for improving processes, but also for optimising delivery routes and identifying new service opportunities.

5. SMART MOBILE FOR CONSULTANCY FIRMS

Partners, consultants and account managers often spend much of their time away from their desks, whether that’s in client meetings, on site visits, at trade shows or working remotely.

Full traceability of these calls means that they no longer need to take notes or try to remember every detail.

6. SMART MOBILE FOR TECHNICAL SUPPORT

When a technician is sent out to resolve an issue, many important decisions are made over the phone, such as confirming availability, rescheduling appointments or approving estimates.

With Smart Mobile, all of these calls are automatically logged and summarised in the CRM. This means office staff can stay up to date in real time without having to wait for updates from the field.

This saves time on admin and improves speed and coordination.

STOP LOSING CALL VISIBILITY WITH SMART MOBILE BY ENREACH

For years, we’ve assumed that mobile calls couldn’t be tracked, analysed or shared. That’s no longer the case.

With Smart Mobile, you can finally gain complete visibility of every business conversation. The impact is huge: admin after calls is removed, team coordination is improved, and you can respond faster, more accurately and more personally to clients, leads and partners.

Artificial intelligence now fits in your pocket, changing the way you work, communicate, and make decisions.

TRY SMART MOBILE BY ENREACH

La entrada Smart Mobile by Enreach brings artificial intelligence to mobile telephony se publicó primero en Enreach ES.

But things get complicated when you want to do something as simple as call an external contact without leaving the app. While Microsoft does offer a telephony add-on for Teams, enabling it requires an additional €9.40 per user/month—and that’s just for basic call functionality.

Want to record your calls? That’ll cost extra.
Want to set a welcome message that only plays Monday to Friday? Same story.
Need to track how many calls you make and receive? You’ll have to connect a third-party app capable of pulling that data via API.

You can also work with a virtual PBX provider integrated into Teams, but managing two providers for the same service adds complexity—a complexity that only becomes visible when something breaks or when you try to calculate the true cost of your setup.

In this scenario, where Teams doesn’t include the telephony features businesses rely on, it’s not unusual to resort to using a personal mobile, desk phone, or work device to contact people outside the company. You lose call traceability, yes—but it’s the easiest, and often cost-free, option.

And while we can “get by” without having everything in a single app, it’s worth knowing that there are alternatives built to deliver exactly what your business needs: chat, video calls, internal and external telephony, analytics, call recording, and business numbering.

HOW TO BREAK FREE FROM TEAMS TELEPHONY

Rather than layering add-ons onto Microsoft’s service, Enreach Contact is a unified communications platform (UCaaS) that gives your business everything it needs to communicate efficiently—both internally and externally.

From a single workspace, you can:

• • Make calls, video calls and chat in real time.
  • Use a mobile-first app compatible with desktop, desk phones, and smartphones.
  • Call any number, national or international, from any device.
  • Automatically record calls to comply with regulations.
  • Access detailed call statistics.
  • Set up call flows based on business hours, availability, or custom rules.
  • Manage both personal and company contacts from one shared directory.
  • Enable a virtual assistant powered by AI that:
    • Answers calls when you’re unavailable.
    • Tells you why someone is calling.
    • Summarises what was said.
    • Leaves notes and transcribes your voicemail.

ENREACH CONTACT PRICING FOR BUSINESSES

More than 2.5 million users already rely on our platform—not just to manage their company’s communications, but to offer it to their own customers too.

LOOKING TO GO FURTHER?

We help businesses sell more and build stronger customer loyalty by expanding their portfolio with services that strengthen their value proposition and deepen their client relationships.

THE IMPACT OF A FRAGMENTED COMMUNICATIONS ECOSYSTEM

1. LOWER PRODUCTIVITY

Every disconnected tool is another app to open, another password to remember, another interface to learn…

You get the idea.

If the toggle tax is eating into your business performance, simplifying your tech stack is a strategic move.

2. FRAGMENTED DATA

Using the same collaboration app for your sales or support teams to call customers isn’t a bad idea.

But when calls, chats and emails are managed on different platforms, it’s almost impossible to get a full view of the customer journey. Which channels do they prefer? Where do you lose opportunities? What patterns can you detect?

To answer these questions, you’ll end up cross-referencing spreadsheets—or paying for extra tools.

3. INCREASED SECURITY RISKS

Every new tool adds a new access point—what’s known as an endpoint. That might be an app, a softphone or a third-party integration.

The more endpoints you manage, the more exposed you are to unauthorised access, misconfigurations or cyberattacks.

4. LONGER INCIDENT RESOLUTION TIMES

When something goes wrong and each vendor only supports “their part”, the blame game begins.

What could be a quick fix with one provider turns into a chain of emails and calls that delays resolution—and your service.

5. SCALING BECOMES HARDER

Growth shouldn’t mean renegotiating contracts, adjusting licences, reviewing integrations, and speaking with three providers at once.

Negotiating isn’t the problem. The problem is doing it repeatedly with different vendors every time you need to scale.

FINAL THOUGHTS

Have you ever stopped to ask yourself why you’re using Teams?

If the answer is simply “because it’s there” or “because everyone else uses it”, then maybe it’s time to question whether it truly meets your business needs.

Not just in terms of cost—but because your company’s communications are too important to leave to whatever comes pre-installed.

START MAKING STRATEGIC DECISIONS

Our team of experts is always available to listen and guide you. Call us on 900 670 750, message us on WhatsApp or fill in this form:

La entrada What nobody tells you about Microsoft Teams’ telephony se publicó primero en Enreach ES.

You have a meeting in a business park at 9:00. Another one at noon, on the other side of the city. Then there’s the call that comes through while you’re driving, not to mention the emails and messages still waiting for your reply.

Sales teams are constantly racing against the clock.

The real challenge isn’t the pace, though; it’s the sheer amount of detail you need to remember about every client. When you work in sales, it’s not enough to listen carefully; you also need to recall what was agreed, follow up properly and spot every opportunity.

If you don’t write things down, share information in a timely manner or forget what you promised, you’re not just losing information. You’re risking your reputation.

We’re only human — things slip through the net. But what if we told you there’s AI for sales that can ensure nothing gets missed?

PUT AI IN THE HANDS OF YOUR SALES TEAM

You have excellent people skills and the ability to think quickly and close a deal on the go, whether that’s in the car, between meetings or while sending a voice note.

You don’t wait for things to happen; you make them happen.

This is precisely why you need tools that can keep up with you.

You don’t have time to take notes after every call. Nor do you have time to remember every word of what you said to that client two days ago.

You’re always on the go, selling, solving problems and reacting.

That’s where Shomi steps in.

It’s an AI assistant that doesn’t stay behind in the office, but travels with you. It listens to your calls and meetings, takes notes and sends you a summary of every conversation.

SHOMI: THE NEW ASSISTANT FOR SALES TEAMS

At Enreach, we have set out to transform business communication by providing you with a personal assistant that protects your most valuable asset: your time.

Shomi is your new personal assistant within the Enreach Contact hosted PBX. Alongside internal chat and video conferencing, Shomi is there to help you wherever you go.

1. SUMMARISE EVERY DEAL

All calls and in-person meetings are recorded and summarised, including what was promised, what was requested and what was agreed. Shomi captures it all and sends you a clear summary, enabling you to review quickly and stay sharp.

2. REMEMBER EVERY WORD

You can also chat with Shomi and ask for details from the conversation, such as what the client said about price. When is the proposal due? Which product were they most interested in?

3. KEEP YOUR PROMISES

And it doesn’t stop there. Shomi can generate a list of next steps based on your recent conversation.

4. REPORT TO THE TEAM QUICKLY

Finally, Shomi helps you share feedback with your team by emailing you all this information. All you need to do is forward it on.

SHOMI IN ACTION: A SALES USE CASE

Daniel never stops. He spends his days on the road, rushing from appointment to appointment, taking calls between meetings and replying to messages on the go. Before using Shomi, he often forgot important details because it just wasn’t possible to take notes while driving.

Now, everything’s changed. Every call is recorded, transcribed and summarised with clear next steps. Whether he needs to review what he agreed with a client or update the team, he can access the details on his phone.

So, even with a packed day, he stays on top of everything — there’s no loss of focus, productivity or professionalism. Shomi lets him focus on what he does best: selling and looking after his clients.

WHAT DO YOU NEED TO START USING SHOMI?

Your personal assistant is waiting for you inside Enreach Contact, our hosted PBX which combines voice, chat and video calls. You can receive and manage internal and external communications from any device — whether that’s a desk phone, mobile or PC — and continue working wherever you are.

TRY ENREACH CONTACT TODAY

La entrada AI for sales: The extra memory you need to remember every deal with precision se publicó primero en Enreach ES.