5 reasons to join our partner programme

Just over a week ago, we officially launched Enreach’s indirect sales channel in Spain. This model has been successfully operating across Europe for more than a decade and already has over 7,000 active partners.

To get a detailed understanding of the programme, we spoke with Carme Poy, head of the channel, who answered five key questions that highlight why this is a major opportunity for companies in the tech and telecoms sectors.

What types of businesses can benefit from Enreach’s indirect sales channel?

Our channel is designed for any business looking to enhance their portfolio by adding an advanced unified communications solution. The combination of a high-level business phone system and the Telco layer (numbering, SIP Trunk, and fibre boardband) allows these companies to strengthen their market position and grow their customer base quickly and sustainably.

That said, we’ve found a particularly strong fit with three types of companies: technology consultancies, IT and internet service providers, and B2B telecom resellers. These businesses already operate in the B2B space and work with clients that demand agile, scalable, and high-value solutions. With us, they’ll find a direct way to stand out from the competition and continue scaling up.

What advantages does Enreach offer over traditional resale models?

The key difference lies in the support. From day one, our partners are backed by an expert team that supports them not just at the start, but throughout their entire journey with us. What’s more, our model is built around complete partner autonomy. We provide a comprehensive training plan that allows partners to operate independently, while still having access to support when they need it.

On the technical side, we also stand out. As well as having a specialised and accessible support team, we equip our partners with a full set of resources — manuals, documentation, video tutorials, and sales materials — to help them quickly find answers, master the tools, and start selling from day one.

But beyond the team, our greatest competitive advantage is the solution itself. Each partner is given access to an intuitive, robust, and fully customisable platform that can be easily adapted to their internal processes and their clients’ specific needs.

The result is a strong, scalable, and distinctive value proposition that perfectly complements an already established service portfolio.

How much independence and control do current programme partners have?

Partners work with complete autonomy. The tool they use to manage services — Operator — is specifically designed for the indirect channel. It’s not only highly intuitive but also powerful and flexible.

It enables them to create and configure products, manage clients, access a wide range of features, and customise services to suit each project’s needs. This gives them operational agility, full control over their client base, and the freedom to grow at their own pace.

What kind of support and guidance do new partners receive?

One of the pillars of our channel is precisely the comprehensive support we offer. We’ve set up a dedicated team with extensive experience in the indirect channel, whose role is to guide and support each partner from day one.

This team covers all essential areas — from sales and marketing to onboarding, training, and technical support. Each partner knows that, even while working independently, there’s always a team by their side, ready to respond and support them on their journey.

Why is now a good time to join the channel?

Because we’re at a pivotal moment. Enreach Contact, our virtual switchboard, is a proven and effective solution that continues to evolve in response to real market needs. This year, for instance, we’ve launched Shomi, the AI-powered personal assistant that answers calls, summarises conversations, and manages voicemail to reduce everyday admin tasks.

All of this is possible thanks to the outstanding professional and human team behind Enreach, who work every day with a single purpose — the same purpose that gives our partner programme its name: together, we go further.

And if anything backs up this model, it’s the network of over 7,000 partnerships we’ve already built across Europe, with companies that are seeing great results.

READY TO BUILD OUR PARTNERSHIP?

If you’re looking to strengthen your value proposition, attract new customers, and deliver standout solutions, now is the time. We bring the technology, support, and expertise — you bring the ambition to grow and unlock new business opportunities.

Fill out the form and we’ll show you how to get started.