Level: Beginner
Did you know that 86% of employees and managers consider the lack of effective collaboration to be a key factor in workplace failure? A recent study by Fierce, Inc., a business coaching company, highlights the importance of having a solid collaboration strategy.
86% of employees and managers consider the lack of effective collaboration to be a key factor in workplace failure.
– Fierce, Inc.
In fact, many organisations report that their growth is based on fostering collaboration and implementing agile methodologies.
If we list all the projects currently underway within an organisation, we will find that the vast majority involve the efforts of multiple people, departments and even GTMs.
THE CONSEQUENCES OF NOT USING EFFECTIVE COLLABORATION TOOLS
Since collaboration is the backbone of an organisation’s success, when it fails, the impact is felt at all levels:
1. INDIVIDUAL LEVEL
It affects the productivity of everyone involved. How many times have departments been left waiting for a response from another department, effectively bringing them to a standstill?
2. ORGANISATIONAL LEVEL
The lack of effective collaboration can lead to a dysfunctional work culture: higher levels of frustration, high staff turnover and, externally, difficulty in attracting talent.
3. BRAND LEVEL
Depending on the severity of the problem, it can affect one or thousands of customers, impacting our NPS, customer churn and therefore all growth KPIs such as ROI.
HOW DO YOU ENSURE EFFECTIVE COLLABORATION?
Don’t panic! As we always say, technology is on our side, and Unified Communications as a Service (UCaaS) providers have already developed platforms to ensure collaboration and much more.
1. HAVING A SINGLE COMMUNICATIONS AND COLLABORATION SYSTEM
One of the biggest challenges facing businesses today is technological complexity. Having too many tools not only increases the toggle tax, but also becomes highly inefficient when paying for multiple licences when everything could be consolidated into a single programme.
This is where workspaces come in, such as the Enreach Contact virtual PBX, which combines telephony with the chat and video calling found in all collaboration programmes.
This setup allows us, for example, to call an external supplier while coordinating an emergency meeting with the team via video call and sharing important documents via chat, all without switching applications.
2. BREAK DOWN INFORMATION SILOS
Another major problem in organisations is that information is scattered across different tools.
For example, if a customer calls their account manager’s personal mobile phone to complain about an error on their last bill and the manager is unaware of the problem, integrations with other programmes such as CRMs allow them to instantly check the customer’s previous interactions with customer service or accounting.
While it’s usually the case that these departments will inform the account manager of such issues, there can be a breakdown in communication.
Therefore, the ability to integrate the communication history into the customer’s profile allows almost anyone in the company to quickly address an issue, preventing the customer from having to deal with multiple reps.
3. USE ANY DEVICE
In the past, work was associated with an office, a landline phone and a desktop computer. Today, work can be done in a coworking space with a laptop and a smartphone.
The rise of remote working, hybrid setups and business travel means we need to maintain the same level of productivity we had in traditional offices, but from anywhere.
By and large, this means having the same functionality and security levels across all devices. Imagine you’ve finished your day’s work and receive an emergency call from a supplier. Instead of losing or interrupting the call, you can seamlessly transfer it to your mobile device without any interruption or loss of quality.
ENREACH CONTACT: THE WORKSPACE THAT GOES WITH YOU
We want to show you how much your business could gain by unifying all your communication tools.
Enreach Contact is much more than a virtual PBX; we like to call it a workspace because it combines chat, video conferencing, telephony, integrations with Teams, Google and over 100 CRMs. It also lets you work from any device with native mobile integration, a mobile app, a desktop app and a desk phone.
Take your work with you wherever you go without sacrificing productivity.