The firm Global Market Insights has developed a study that establishes market forecasts for unified business communications according to different dimensions. The following provides the main conclusions on UCaaS 2016-2023.
Market growth
The increasing mobility in companies through the progressive adoption of BYOD solutions enhance world market growth of unified communications in 2023 to reach 95 billion dollars compared to 34.8 billion in 2015. There are several reasons that drive, among the adoption of BYOD, this growth:
- Cost savings in the long term.
- Increase in productivity and efficiency of workers.
- Increased demand for smartphones and tablets as business communication tools.
- The high degree of integration in relation to the exchange of content between laptops, desktops and mobile devices.
But there are also some brakes that could slow growth in the sector, particularly the need for a robust network infrastructure that requires substantial investments, or the lack of interoperability between platforms. Application Analysis Companies accounted for 60% of unified communications in 2015, with a growing adoption of web collaboration tools, video conferencing and cloud-based UC services. All this also extends progressively also to SMBs. By sector, the biggest growth will be experienced by the government and health sector, with a forecast of 14.7% and 14.3% respectively.
In the health sector, videoconferencing improves patient care and reduces costs. In education, the increased demand for distance education promotes the growth of solutions such as videoconferencing or email itself, among others.
Product Analysis
The market for UCaaS will grow 16.4 % annually between 2016 and 2023 because it eliminates infrastructure costs and enables centralized management of the services offered through the cloud.
Analysis by region
The United States continues to be the world’s largest unified market with 35% of global revenues in 2015. However, communications the Asia-Pacific region will experience a greater growth estimated at 15% annually between 2016 and 2023. The main causes are the largest volume of population and increased demand for networks of high-speed data in China and India.
Competitive environment
On balance, all suppliers should pay greater attention to critical factors such as efficiency, scalability, security, reliability, accessibility, ease of integration… Also, they will pay more attention to small and medium businesses as key elements of the growth of this sector.