Customer service

What Are the Benefits Provided By a Financial Services Call Center?

Enreach 26/01/2022
Clock icon 3 min

A cloud-based phone system offers voice-calling features that let you know when a customer has called, so you don’t miss out on serving them. With features like voicemail, call queue, and callback, you can serve a bank’s customers in the most efficient way possible.

With the right contact center software, banks and other financial institutions can also use interactive voice response (IVR) systems and automated call routing features to direct customers to self-service options.

Because the call center software is cloud-based, it allows you to set up toll-free and international phone numbers to offer a global presence and serve customers anywhere in the world.

In order to make incoming or outgoing calls, the automatic dialing function makes it easy to contact phone numbers in quick succession. Pop-ups bring all customer account information directly to the call center agent’s screen. Thus, when they talk to a customer, they have access to all their data.

Benefits Of Bank Call Center Software:
  • Helps keep up with customer service demands.
  • Savings in IT costs: the contact center software provider takes care of most of them.
  • Route customer calls to other offices that offer different financial services.
  • Allows call center agents to communicate with customers using multiple channels.
  • Allow you to record calls for further context and review.
  • Provides the ability to establish a local presence using proprietary international and toll-free numbers that provide a local presence.
  • Allows less reliance on staff by offering self-service options for customers.
  • Makes it possible to make more calls in a shorter period of time with features like Auto Dialer and Click&Talk.
  • Provides access to dashboard analytics to assess metrics such as average call volume and time, productivity, and more.
  • Provides the flexibility to set up a virtual call center and use remote or distributed teams.
  • Allow you to take advantage of a full-featured customer service center. 
What Are The Best Practices To Optimize The Performance Of A Banking Services Call Center?

Once the contact center is up and running, you’ll want to do everything you can to improve agent performance. To do this, the following best practices can be implemented:

  • Recruit and hire good quality talent for the call center and train them optimally.
  • Set up workflows to route calls to people who have the appropriate certifications to help customers.
  • Use a cloud phone system that works with software integrations to seamlessly connect your digital tools.
  • Take advantage of the desktop notification feature to notify call center agents of incoming calls.
  • Leverage cloud-based telephony features, such as power dialer and IVR, to achieve goals.
  • Use live streaming to quickly monitor call center activity, escalate or make adjustments.
  • Use insight cards to get call history and more context.
  • Leverage call queue, callback, and voicemail to reach customers as quickly as possible.
  • Oversee contact center activity to ensure agents comply with all financial laws and regulations.
What Is The Role Of VoIP Integrations In Financial Services Call Centers?

VoIP integrations are software applications that work in conjunction with the cloud-based phone system to provide the call center with increased capacity and functionality. VoIP technology eliminates many manual processes, allowing for greater efficiency. With the benefit of software integrations, you can seamlessly switch between multiple tools and sync information between them.

Banks, credit unions, mortgage companies, insurance companies and other companies that make up the financial services industry have to find a balance between providing a good customer experience (CX) and doing what is best for the business. With a cloud-based phone system and VoIP integrations, you get the added benefits of flexibility, scalability, and reliability. Money is saved on hardware, equipment and maintenance. Call center software for financial services companies is effortless to set up and even easier to use.

These tools will help banks to remain competitive and lay the foundations for their sustainability and profitable future.

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