From local business to multinational company in two clicks

We currently live in a global world where the market is the world, and business opportunities arise in any latitude of the planet. For a company to be competitive, it must know how to manage itself in the international arena. More and more companies are taking advantage of these opportunities and offering their services to customers from foreign markets.

This is demonstrated by the data of Spanish exports in 2016, which grew 2% more than in other European countries, reaching 255,000 million euros in 2016. According to ICEX Spain Exports and Investments, Spain already has 500 large export companies and 10,000 that have already been installed in other markets with internationally recognized brands. But what about SMBs? What challenges do they face in order to open a niche in the international market? What resources do they have?

The first option for an SMB to do business internationally does not necessarily involve opening offices or hiring employees in the destination country. These are decisions of great depth that require an important investment of time and resources. Besides, they are long-term decisions… you do not open and close an office in Beijing with ease. However, today there are many efficient and flexible communications solutions to work with people and companies around the world, without leaving your national headquarters. And without risks. 

Connect your SMB to the world with smart telephony

Through international telephone numbering, for example, your SMB can connect with customers, suppliers and partners in your professional environment with local telephone numbers in many countries. This telephone numbering makes it easier for small and medium-sized businesses at a time of growth to operate in a global market.

This is the case of Unisono Group, a company in the Contact Center BPO sector that has employees and works for clients from different countries. With telephone numbering in the cloud, it has gained added value: the constant ability to adapt to new scenarios, the agile and direct contact, and the flexibility to adjust to the needs and fulfill the quality demanded by its customers.

Open your contact center internationally

If your company has a customer service center that needs to attend large volumes of calls from different countries, in addition to contracting international commercial prefixes, you can have a professional solution of flexible telephone service thanks to the cloud. You will answer your calls in the headquarters that you decide and you will answer them in the corresponding language by means of simple configurations.

A cloud-based contact center offers maximum flexibility and efficiency to SMBs due to their adaptability to specific situations: if there are any peaks of calls, agents can be added for multiple geographical locations; if it is necessary to access the system interface from a device outside the office, it is available 24/7, regardless of the location of the user; and if you are looking for a solution that facilitates cost savings, you pay per use.

In addition to the telephone attention, SMBs also have other options to serve their customers around the world. There are innovative communication tools such as chat or click-to-call that allow users to connect with companies with a single requirement: access to the Internet. Users no longer need to call a phone number, but can contact companies through online communication channels thanks to multichannel or omnichannel. For example, if a user is in Bali and wants to inquire about their flight to a Spanish company, he / she only has to enter the company website and connect to the chat or access the click-to-call service.

Virtual PBX to open offices abroad

The moment your company decides to open permanent offices in other countries, your corporate communications system can accompany you and facilitate the process. But for this you will need a flexible and scalable solution.

Today, thanks to cloud communication solutions, SMBs can expand their national telephone system to any location with all comfort and flexibility. Virtual PBXs allow you to add (or remove) extensions to headquarters or departments in real time, and pay only for those that are needed at any time. In addition, virtual PBXs are configured and managed from online interfaces available 24/7, avoiding the need for computer specialists in each new office.

In the case of Arnal, a group of companies that offers professional services to other enterprises, the implementation of a virtual telephone PBX has allowed a unified cloud communications service for all its headquarters, with a control panel accessible via web, different telephone lines with IVR to attend to the specific requirements of each client and an unlimited number of fixed and mobile extensions for all its employees no matter their location.

So nowadays it is perfectly possible to have specialized telephone numbers around the world together with contact center and voice cloud solutions on the Internet to serve your customers and international users without leaving home. And the moment you need to grow with multinational headquarters, your virtual PBX will accompany you in this process in a gradual, simple and efficient way.